Understanding the Size of a Roll Up Banner
Roll up banners, also known as pull up banners or retractable banners, are a popular marketing tool used in trade shows, events, and promotional activities. They provide businesses with a portable and effective way to showcase their brand and messages. One important aspect to consider when designing a roll up banner is its size. In this article, we will explore the various dimensions and sizes available for roll up banners.
Standard Sizes for Roll Up Banners
Roll up banners come in various standard sizes, each suitable for different purposes and display areas. Let's take a closer look at the most commonly used sizes:
1. 800mm x 2000mm
This is the most popular size for roll up banners. It offers a good balance between portability and visibility, making it ideal for exhibitions and indoor events. This size ensures that your message is easily seen without overwhelming the surrounding space.
2. 850mm x 2000mm
Slightly wider than the standard size, this option provides a little extra room for your design and content. It is often chosen when the artwork requires more horizontal space or when you want to make a bigger impact with your message.
3. 1000mm x 2000mm
If you have more content or a larger design, this size allows you to display it prominently. It offers greater visibility and can be effective in larger venues where you want to stand out from the crowd.
4. 1200mm x 2000mm
This is the largest standard size available for roll up banners. It provides ample space for detailed information, complex designs, or high-resolution images. Larger banners like this are often used in spacious exhibition halls or outdoor events.
Custom Sizes for Roll Up Banners
In addition to the standard sizes mentioned above, you also have the option to create custom-sized roll up banners. This is particularly useful when you have specific requirements or unique display areas. Many printing companies offer the flexibility to customize the dimensions according to your needs.
Factors to Consider When Choosing the Size
When deciding on the size of your roll up banner, it's important to consider several factors:
1. Display Area
Take into account the space available at the event or location where you plan to use the roll up banner. Ensure that the size you choose fits comfortably within the designated area without looking cramped or overpowering.
2. Viewing Distance
Consider the average distance from which your target audience will view the banner. If it will be viewed from a distance, a larger banner may be more effective in catching attention and conveying your message clearly.
3. Content and Design
The amount and complexity of your content and design elements also play a role in determining the ideal size. If you have a lot of information or intricate details, a larger banner will allow for better readability and visual impact.
4. Portability
If you frequently travel for events or need to transport the roll up banner, consider the ease of portability. Smaller sizes are generally more manageable and convenient to carry.
In Summary
Choosing the right size for your roll up banner is crucial for its effectiveness and impact. Standard sizes like 800mm x 2000mm, 850mm x 2000mm, 1000mm x 2000mm, and 1200mm x 2000mm offer a range of options to suit different needs. Additionally, custom sizes can be created to meet specific requirements. Consider factors such as display area, viewing distance, content, and portability when making your decision. By selecting the appropriate size, you can ensure that your roll up banner effectively communicates your message to your target audience.
